Adidas sales should fall only slightly in 2023, a better outcome than previously expected, the sportswear giant said on Thursday, confirming strong demand for its remaining Yeezy shoes would help narrow a projected full-year loss.
“For Adidas to sell the Yeezy stock well, without a lot of negative media or consumer backlash, is a good outcome,” said Cristina Fernandez, managing director and senior research analyst at Telsey Advisory Group in New York.
To view the full article, please click on the following link:
Visit Content