The holiday shopping season is starting earlier - Here’s what it means for retailers

CNBC Squawk Box

Even with Thanksgiving Day doorbusters, holiday preview sales and online shopping, Black Friday remains the busiest shopping day of the year for retail. Dana Telsey, CEO and chief research officer at the Telsey Advisory Group, and Jan Kniffen, CEO of J Rogers Kniffen, join “Squawk Box” to discuss what investors can expect from this holiday season.

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