L Brands gets a boost from stimulus and easing pandemic rules

Retail Dive

Roughly a year ago, L Brands was taking unprecedented actions and scrambling for cash as it and the retailer’s industry peers sailed into unknown territory.

After the company’s move to restore dividends and buybacks, and its earlier Q1 guidance, analysts have sounded an optimistic note on L Brands, with multiple firms raising their price target for the retailer’s stock. Telsey Advisory Group analysts led by Dana Telsey pointed in a research note to the “continued momentum” demonstrated by L Brands’ Q4 and early Q1 performance.

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