How stores ended up with too many (wrong) clothes


Remember when we couldn’t get enough athleisure or pajamas? Now, the hottest question for clothing retailers is whether they’ve got an “inventory glut” — too many extra styles, sizes or colors that aren’t selling that well.

“No one wants to miss the holiday season, you really need that product,” says Cristina Fernández, senior research analyst at Telsey Advisory Group. “But now you got it — and you have too much. So that’s the dilemma.” “It added to a confluence of events,” Fernández says, “retailers getting some inventory late, orders that (they) didn’t really need, and then consumer demand slowing.”

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