Eye on e-commerce: How brands can succeed as more business moves online

Home Accents Today

As e-commerce grows by leaps and bounds, retailers across the distribution spectrum are learning to quickly pivot between online and offline business to give consumers what they want, when they want it.

The e-commerce growth rate in these categories will continue steadily upward until at least 2023, its research shows. Cristina Fernandez, managing director and senior research analyst for Telsey Advisory Group, a research and consulting brokerage firm focused on the consumer sector, believes there will continue to be a higher level of spending for the home for some time, since many individuals who have been working from home during the pandemic will not go back to the office full time for the foreseeable future.

To view the full article, please click on the following link:

Visit Content