Fri Dec 11 10:37:22 -0500 2009

MarketWatch (New York)

- Casual-dining restaurants may be lifting their foot off the promotional pedal.

Chains that shied away from discounting during the recession, like Darden Restaurants Inc. (NYSE:DRI) and Texas Roadhouse Inc. (NASDAQ:TXRH), have less of a hill to climb in getting patrons to pay full prices, said Tom Forte, analyst at Telsey Advisory Group. “They won’t have that discounting hangover that other companies could have,” he said.

To view the full article, download the PDF here: MarketWatch, December 11, 2009