Wed Aug 26 09:44:00 -0400 2009

Chicago Tribune (Chicago)

- According to the Chicago Tribune, McDonald’s Corp. restaurants in the Chicago area now have the breakfast menu for $1.

With the bad economy, unemployment is rising and morning trips to fast-food places have been declining. About McDonald’s breakfast menu, a staple for the company, Tom Forte, an analyst from the Telsey Advisory Group, told Reuters: “Nothing is sacred for them. Breakfast is one of their more profitable day parts. They’ll push the envelope with price to generate sales.”

To view the full article, download the PDF here: Chicago Tribune, August 26, 2009